Article on the Money Market Association of the Philippines (MART) site.

By Albert Go, Corporate Communications, GE Money Bank

At the heart of every prestigious organization, there lives a strong sense of leadership. A kind of leadership that will drive its employees to empower themselves and work hard to attain organized growth. This is what we call transformational - an environment where leaders are developed, and where teamwork is truly practiced!

The Treasury Team of GE Money Bank, composed of five talented women share the same goal. Through effective leadership, guided by the values that are instilled by the General Electric organization such as openness, the team is now transforming the business with better business strategies being implemented. Ms. April Palalay, assistant manager and former top management trainee of GE Money, said “What I like about GE Money Bank is that it values openness. We are all empowered and it fosters good working relationships!”

Ms. Arlene Agustin, newly appointed Treasury Leader, stressed the importance of aligning the expertise of her team. She said, “By trusting the individual expertise of my team members, I can empower and motivate them to reach our common goal – which is attaining growth!” She adds, “ For example, we have a diverse team whose expertise range from investments, analytics, sales, liquidity management and marketing, with a combined experience of more than 35 years. It’s a matter of keeping everyone aligned.” Ms. Agustin brings to GE Money Bank more than 20 years of solid experience in the field of treasury operations from various progressive banks. She fills in the shoes of Erwin Pato, former GE Money Bank Treasurer who will be moving to the Regional Treasury of GE Money, covering a wider scope of Banks and Finco’s in Asia.

Apart from this, the team also values GE’s good track record. Ms. Fe Damondamon acknowledged GE for being an admired company. She admitted, “I joined GE Money because of its solid reputation. It’s a global entity that prides itself for being open and good to its employees.” Ms. Lea Axalan also stated, “I will be able to build strong analytics and be part of a team that will pioneer the business growth of GE Money in the Philippines. For her part, Annalie Casais mentioned that GE Money Bank provides an atmosphere of creativity even for a role in treasury. “Growth is part of our mindset, and this is not only for the Bank but for our careers as well,” she added.

GE Money Bank is part of GE Money which is present in 55 countries serving more than 130 million customers, and with $190 billion in assets. In the Philippines, GE Money Bank started its operations in June 2006, opening 30 branches simultaneously nationwide. “Being part of the world’s most admired company, and one of the only 6 remaining Triple A rated companies poses a challenge in our roles,” said Ms. Agustin. Erwin Pato further stressed, “GE Money Bank brings the sound business practices of GE Money to the local banking scene to the benefit of Filipino consumers. With transformational leadership being practiced in GE Money Bank, we can expect more to come.

About GE Money
With more than $200 billion in assets, GE Money, a unit of General Electric Company (NYSE: GE - News), is a leading provider of retail banking and credit services to consumers, retailers and auto dealers in 55 countries around the world. With more than 130 million global customers, GE Money, headquartered in London, UK, offers a range of financial products, including private label credit cards, personal loans, bank cards, auto loans and leases, mortgages, corporate travel and purchasing cards, debt consolidation and home equity loans, and credit insurance. More information can be found online at http://global.gemoney.com.

About GE
GE (NYSE: GE) is Imagination at Work -- a diversified technology, media and financial services company focused on solving some of the world's toughest problems. With products and services ranging from aircraft engines, power generation, water processing and security technology to medical imaging, business and consumer financing, media content and advanced materials, GE serves customers in more than 100 countries and employs more than 300,000 people worldwide. For more information, visit the company's Web site at www.ge.com.

For inquiries about GE Money Bank, please contact:

Eric Montelibano
VP, Communications – Philippines
GE Money Bank
Tel: +63 2 777 8675
Email: eric.montelibano@ge.com